Pinterest® Research

Pinterest research with real data behind every claim.

Most Pinterest articles are written from opinion. These are written from data. Every claim here is grounded in our research database of 18M+ real Pinterest keywords and the public Pinterest image database we check daily for Pinfluence Discover.

Research coming soon.

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Coming soon

Do Pinterest hashtags still work in 2026?

Where pins with vs without hashtags rank, across millions of pins.

Coming soon

How many pins per day is actually optimal?

The saturation curve plotted by account size.

Coming soon

What percentage of top pins are fresh vs repins?

Breakdown by niche.

Coming soon

Where do keywords matter most: title, description, board name, alt text?

Cross-referenced against ranking position.

Coming soon

Best times and days to post by niche.

Replacing the 2017 numbers everyone still cites.

Coming soon

Optimal pin title and description length.

Length distribution of top-ranking pins.

Coming soon

Does alt text really lift ranking?

Independent analysis with a sample of millions.

Coming soon

What pin sizes actually show up in top results right now?

Distribution of pin formats in top results.

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Why we publish research.

The Pinterest creator space is full of advice from 2018. We have the data to update it. Every research article here pulls from our live keyword index and our public Pinterest image database.

If you want to run the same analysis on your own niche, Pinfluence Discover’s Free Forever tier gives you 10 free keyword searches per day. No credit card required.