Who are we?
We’re Betty & Andrew, the founders behind Pinfluencing – a Pinterest-first brand built to help creators and businesses grow with a repeatable system (not guesswork).
We’ve personally built and scaled multiple niche websites with Pinterest traffic, so we understand the real juggle: content, email, offers, and marketing… while still trying to grow.
Pinfluencing is how we make Pinterest feel predictable: we align keyword intent (what people are searching), high-level planning (what you publish and why), and pin design + messaging (the visual + headline that earns the click). When those three line up, Pinterest knows exactly what to do with your content – and your audience has a clear reason to choose you.
With 10+ years of combined Pinterest experience, we’ve helped brand-new accounts build a strong foundation, and we’ve scaled established accounts to over 250K monthly outbound clicks – using smarter planning, stronger intent, and pins built to rank and convert consistently.
What Is Pinfluencing?
Keyword Intent
Target searches that match what people actually want—and what your content can deliver.
High-Level Planning
Know what to publish and why – so every pin supports a clear goal and your account builds momentum instead of feeling random.
Design + Messaging
Create clean, scroll-stopping pins with one clear promise – so your audience chooses yours.
While there is way more that goes into Pinfluencing than these three ideas, we’ve found that if you focus on these three things your account will move quickly in the direction you want it to.
Ready To start Pinfluencing Together?
If you’re ready to make Pinterest feel less random (and start building momentum that compounds), we’d love to help – whether you’re starting from scratch or scaling what’s already working.
Learn more about how we can work together here!
